Monday 19 January 2015

Preliminary shot list (Tyler The Creator-She)

2:47mins (+30seconds) 3:17

1) Medium close shot of female, POV from male, facial expression- smirking at male (3 seconds)

2) MCS POV from female, male rapping (4 seconds)

3) Long shot, of couple looking at each other (2 seconds)

4) MCS POV from female, male rapping (3 seconds)

5) MSC POV from male, female smiling (2 seconds)

6) MS of couple looking at each other, he grabs her hands, male rapping (3 seconds)

7) Close up POV from female, male rapping (2 seconds)

8) Long shot, of couple looking at each other (3 seconds)

9) MS of couple looking at each other, he grabs her hands, male rapping (2 seconds)

10) Close up POV from female, male rapping (2 seconds)

11) White screen cut (4 seconds)

Recreation task planning

Name of the text you plan to recreate:

Tyler The Creator-She

Scene/section you will recreate:

https://www.youtube.com/watch?v=mFNaFeIm4bU

Location you will use for your recreation:

Bunny park on the river and rocks

Actors you will require for your recreation:

Ishan, myself, 3 males and 3 females

Props/costumes you will require for your recreation:

Casual clothing-t-shirt, chinos, sun glasses, chains and a watch

Equipment you plan to use:

Camera, Tripod, Microphone

Any other relevant information:

May require use of cars and car scenery

Year 13 Linked Production Planning

Your Critical Investigation topic:

What does Miley Cyrus' reinvention tell us about society and women in the media?

Your Linked Production brief:

Create an alternative music video that challenges female stereo types as well as incorporating Google glass.

Length/size of production (e.g. 3 minutes, 5 pages etc.):

3 minutes

Give an example of an existing media text this is similar to what you plan to produce:

Tyler The Creator-She (https://www.youtube.com/watch?v=mFNaFeIm4bU)

Give an example of an institution that would produce or distribute your planned production:

A music company

How would your production reach its audience?

Through the use of online media and YouTube

Who do you plan to work with on this project?

Vinesh and Ishan

Thursday 8 January 2015

Critical Investigation Task #6

"Dancing with Miley, doing whatever we want, this is our house, this is our rules, and we can’t stop, and we won’t stop" – Miley Cyrus, We Can’t Stop.

What does Miley Cyrus' reinvention tell us about society and women in the media?

''The challenge is for each of us to let go of old patterns that no longer serve us; that divide us; that operate from imbalance, exclusion, domination and control. The opportunity is to rise above fixed positions and differences to discover our common ground and build upon our similarities and mutual goals'' [1] - Women Walk the Land.

Women in the media are no longer perceived as the innocent, harmless, obedient females that they once were. Society has changed and so has the media. It is said that ‘’we construct our identities through complex processes of interaction with the culture around us, but today images of hyper sexualisation dominate’’[2]. With over sexualised content in the media presented through images and videos, ‘’where is a girl to go if she decides Beyoncé, Miley Cyrus, Lady Gaga, Rihanna or Britney Spears aren't for her’’[3]? Miley Cyrus in particular has caused major controversy in the media throughout recent years. Having begun her career in 2006 with her very own Disney hit teen show Hannah Montana, Miley has left the sweet, shy personality in the past and now produces provocative music videos. It became obvious that Miley was no longer a little girl when she released ‘Can’t be tamed’[4] in 2010 which showed her rebellious side. It can be argued that this is simply her growing up and in reality, happens to every female. However, mothers of young Hannah Montana fans couldn’t agree less as they no longer want their daughters to look up to the singer and suggest that the star is creating a ‘moral panic’ in society. Some have even gone as far as saying they want her ‘‘Bangerz’ tour shut down’’[5] as they refused to subject their 9 year olds to a ‘porn show’ and walked out of concerts early. Miley Cyrus’ reinvention tells us that women in the media have become more provocative and sexy and society needs to be more understanding of these changes.

One of the reasons why Miley’s Bangerz’ tour has caused so much controversy is due to the fact that she sold her own branded ‘Bangerz’ rolling papers at her concerts. This encourages smoking and we are already aware of Miley’s interest in drugs as she even stated in her Rolling Stones interview ‘’coke is gross but Molly and weed are happy drugs’’[6]. As Miley still has a young fan base, her behaviour and actions at her concerts have been regarded as adult material as her revealing clothing and provocative dance moves are not child friendly. Some on the other hand appreciate Miley and her music ‘’yeah, she's crafty. But also stealthily soulful. Bangerz flaunts her savvy and her sexuality with an under-appreciated emotional directness’’[7].

The main text that this essay will be focusing on is Miley Cyrus’ ‘Wrecking ball’ video[8].  Wrecking ball was released in 2013 by RCA Records and was Miley’s first major controversial video. The video itself gained 735,540,463 views as well as Miley having 7,000,388 subscribers on her YouTube channel. The Guardian stated that the video portrayed a message to young women that they ‘’should be sexually available’’[9] and the nudity content shocked audiences. In the video, Miley is presented as an innocent being who has had her heart broken as her lyrics state ‘’you wrecked me’’. It can be said that this song was directed at her ex fiancé as their three year engagement collapsed just before the song was released, however Miley denied this in interviews.

The small white hot pants and crop top Miley wears in the video have connotations of her purity and innocence and could be used to make audiences feel sympathy for her. However, her sexy red lipstick completely contrasts this image and makes her look provocative instead. It is therefore unclear of what Miley is trying to portray in this video. This relates to feminist Mulvey’s Male Gaze as Miley is presented as an attractive objective for men to look at.

The video begins with a close-up shot of Miley’s face with tears dropping down her cheeks. We as the audience immediately know that the song will be a representation of a sad topic and the lyrics that come in soon after confirm this. Moreover, Miley is alienated in the video and is surrounded by destructive tools such as hammers and bulldozers (which she even swings on while fully nude). These tools are actually a denotation of the lyrics as Miley sings about wrecking, which is what she is doing in the video by knocking down walls. The narrative of the song is linear as Miley’s song tells us how she has been hurt. The narrative also embodies values of hope and meaning as Miley sings ‘’don’t you ever say I just walked away’’. Furthermore, the music video is a mixed genre of power pop and romance genre as Miley sings about love and heartbreak along with power pop music which has the characteristics of strong melodies and clear, crisp vocals. The audience for Miley’s wrecking ball would be mostly male and female teenagers and young adults as that is Miley’s main target audience for her music in general. It would also relate to anyone who has experienced heartbreak, therefore gains a large target audience. Miley appeals to a females particularly on a larger scale than males, as some females still see her as a role model and are fans of her music, TV show and films. The ethnicity group Miley appealed to when she first began her career on Hannah Montana was white-middle class. However, due to her different personality and character she is today, Miley appeals to working class white and black females and males too. Using psychographics theory, Miley appeals to Explorers who seek individualism and do not conform to society’s norms and values as she herself is quite an outrageous character. In addition, Miley targets Succeeders and Aspirers as she began her successful career at the age of 13. Miley currently has a net worth of $150 million and the first week of release for wrecking ball sold 90,000 downloads.

Liberal Pluralists believe that the media are free to express themselves in whichever way they want. Additionally, the most powerful can be scrutinised and bought down. Miley is free to express herself in the way she wants as she shows her character to be quite care free of other people’s opinions. However, it could also be argued that the media make her act in this way in order for her to sell and be popular with audiences. A journalist in The Guardian stated, ‘'Cyrus's nakedness happens in the context of a cultural industry still run largely by men, filmed largely by men, produced largely by men, in which men stand to gain from women's gyrations, financially and lubriciously. We need an end to misogyny across everything, everywhere’’[10]. Nick Lacey argued that “occasionally the media does represent women as powerful and independent characters, and yet they still almost invariably require a man to tell them what to do”[11]. This could represent the producers and directors of Miley’s videos as there are in fact male dominated. Moreover, Simon de Beauvior once stated “representation of the world, like the world itself, is the work of men’’[12]. This suggests that men are in control and in fact women are still living in a patriarchal society with men making all the decisions for us. In contrast to this, society has changed as Audre Lorde believed by saying “women were expected to kneel to men. But women have survived”[13]. This shows that the “dominant ideological views”[14] have been banished and the empowerment that women have developed over the years and the fact that they can do just fine on their own and men are not needed for survival. Miley is powerful in the music industry as her successful career continues to build. Although she has people against her and try to bring her down e.g. parents who want to shut down her Bangerz tour, she does not let this stop her and continues to produce music and release images/videos causing controversy in the media.

Despite all the negative coverage Miley receives in the media, she does have her own beliefs and values and in fact argues she is ‘’one of the world’s biggest feminists’’[15]. “Post-feminism does not assume that this means gender issues are no longer valid. On the contrary, it acknowledges that there are still many areas of interest and concern within gender politics; but it recognises that these issues are very different from the ones faced by gender theorists in the mid-20th century”[16]. Miley could be interpreted as a post-feminist as she is extremely focused on her career while balancing family time as she has also worked in the acting/music industry with her famous father in the past. As Miley is still young, her main focus currently is her career as oppose to becoming a mother and starting a family. She has similar values to Feminist Toni Morrison who stated “I don’t want to make somebody else. I want to make myself”[17]. This emphasises the role of young women and the fact that they should make something of themselves, before producing and concentrating on others. Growing up in a Christian family, Miley has been taught that men and women are equal and therefore stated in an article, ‘’no-one minds if a man goes topless on the beach, so why can’t we”[18]? She has also expressed that negative coverage in the media does not phase her and in fact "every time you talk about me, you're bringing more awareness to me and... my record''[19]. Moreover, she argues "I think people if they actually knew me would be surprised at how normal I am''[20]. In my opinion, it is inspiring how Miley does not let the negative comments of others alter or bring down her success and confidence. After all, in order to remain in the music industry you must be strong headed and not be afraid to be yourself which Miley does all the time.

Besides Miley Cyrus, there have been several other female singers in the music industry who have caused controversy in the past due to explicit videos such as Nicki Minaj, Rihanna and Britney Spears. The Guardian even stated that ‘’sexually explicit music videos should have ratings system’’[21] and a campaign demands cinema-style restrictions on graphic material aimed at teenage girls. With obesity, anorexia and eating disorders largely common within young girls nowadays, it is important that girls are reminded that looking stick thin with curves in the right places (usually done by surgery) is not the norm, even if they are advertised by famous celebrities in music videos.

Nicki Minaj’s recent ‘Anaconda’ video[22] released in August 2014 gained 19.6 million video views in 24 hours, surpassing Miley’s ‘Wrecking Ball video’. The video however was not a big hit with parents as they called it ‘vile’ as Nicki had her whole backside on display and stated "these are young kids, I think, still that like her music, they look at her as a pop star or a rap star and it's horrifying. She's twerking, she's gyrating, and the other dancers doing … it's just vile"[23]. Tina Fey famously stated “All Beyonce and JLo have done is add to the laundry list of attributes women must have to qualify as beautiful. Now every girl is expected to have Caucasian blue eyes, full Spanish lips, a classic button nose, hairless Asian skin with a California tan, a Jamaican dance hall ass, long Swedish legs, small Japanese feet, the abs of a lesbian gym owner, the hips of a nine-year-old boy, the arms of Michelle Obama, and doll tits. The person closest to actually achieving this look is Kim Kardashian, who, as we know, was made by Russian scientists to sabotage our athletes”[24]. This quote expresses a Feminist viewpoint of celebrities and famous women in the media and the fact that they are creating false representations of what women should be and look like.

Moreover, Rihanna has released videos such as ‘Pour It Up’ released in 2013, which gained 146,588,674 views on YouTube[25]. The star wore revealing clothes and had women going up and down poles as well as provocatively splashing around in water and shaking their assets in the camera. Mel C, former spice girl has critiqued Rihanna and stated the singer is ‘’too raunchy for my daughter’’[26]. She forbade her five year old from watching the video due to her concern that pop has become ‘too sexualised’. This is a major concern with several parents as pop music is way too explicit and women are portrayed as sex objects.

Similar to Miley, Britney Spears also caused controversy at a young age in the media. The ‘Hit me baby one more time’ star appeared on stage with a revealing outfit for a performance handling a live snake during the VMA’s in 2000. At this time, small clothing was not the norm for singers, therefore the nudity content shocked audiences. More recently, in 2013 she released ‘Work B***h’[27] which featured over sexualised females dancing around in little clothing.

The historical text this essay will be focusing on is Madonna’s first ever music video ‘Everybody’[28], released in 1983.  Madonna began her career in the late 1970's where she got involved in the music industry and soon began releasing her own songs and eventually her first album. Since then, she has become the ‘queen of pop’ and world-wide idol. Madonna’s main target audience was white middle-class males and females. The video is completely innocent, with males and females dancing individually around a stage where Madonna is dancing with some back up dancers. One obvious statement in the video is that everyone is fully dressed with no small, tight clothes that female artists wear in their videos nowadays. In fact, Madonna is wearing baggy clothes and almost looks like a tom boy compared to the clothes female artists wear today. This video is completely different to Miley Cyrus' videos such as ‘We can’t Stop’[29] which also features males and females however they are all dancing close together and taking drugs. Although Madonna’s video features a mix of females and males dancing, they are dancing individually.

The video shows that a few things have changed since the 1980's. The genre of dance music tends to be faster with more versions nowadays. Before the dance music was very 'disco', whereas now there are more variations such as hip hop, RnB, dub etc. Also, dance music has much more explicit videos as well as lyrics nowadays and is very much 'club' music, therefore targeting at young adults. The style of teenagers and young adults who had grown up listening to dance music in the 80's is much different to the style which is preferred today. The zeitgeist of the 80's was not to be sexy or provocative. Instead, it was to produce an enthusiastic single and video which would be popular with the audience during that period of time. Nowadays it is the opposite, as 'sex sells' in the music industry. Therefore young females such as Miley Cyrus have to be revealing and sexy in their videos as that is what sells and what attracts views and fans.

At the beginning of her career, Madonna was idolised and this was recognised by her audience as they stated ''It was an era where disco was anathema to the mainstream pop, and she had a huge role in popularizing dance music as a popular music again, crashing through the door Michael Jackson opened with Thriller''[30]. However, soon later Madonna also began to cause controversy in the media. ''This time, the issue wasn’t so much with lyrics, but images. In “Like a Prayer,” Madonna takes on racism, appearing in a flimsy black slip and kissing an African-American religious icon, and later stands among crosses engulfed in flames’’[31]. From this, we could question whether every star grows and breaks free and challenges society’s norms, especially when they start their career at an innocent, young age.

Like most Disney channel stars, Miley Cyrus has simply grown as a person and has experimented with her music, videos and the person she is. Several celebrities who started their career at a young age on Disney channel have grown up to cause some controversy in the media. Vanessa Ann Hudgens for her ‘nude leaks’ in 2007 and 2009, Dylan Sprouse for his ‘nude leaks’ in 2013, Demi Lovato, Lindsay Lohan, Zac Efron and Shia LeBeouf all visiting rehab for their drug addictions. Miley is hardly a needle in the haystack when it comes to controversial Disney stars who have simply grown up. Miley Cyrus' reinvention tells us that women in the media develop mostly into objects which sell. The famous term 'sex sells' encourages women in the media to be provocative as it attracts attention from the media and fans whether it is positive or not, it still generates publicity. Society need to become more accepting of the changing values instead of viewing controversial acts as something they are disgusted by e.g. Miley's young fan’s mothers. In my opinion, controversial artists will only 'get worse'. It is almost impossible to avoid nude and provocative women in the media as they are everywhere. Whether it be on TV, online or even in celebrity magazines, society are unable to avoid the celebrities they find to be shameful and the media will always pick the negative out of people to focus on. An interesting feminist quote states ''as women grow older, that ‘status’ is then taken away and they are shown as sexless housewives. The options are few. In the process of living, women are made to feel self-conscious and guilty for being real''[32].

Words: 3,434





[1] Bogue, A. Women Walk the Land from Worth Knowing http://www.aneabogue.com/women-worth-knowing.php
[2] Dines, G. (2011, December 01) Moral panic? No. We are resisting the pornification of women from The Guardian http://www.theguardian.com/commentisfree/2011/dec/01/feminists-pornification-of-women
[3] ibid
[4] Miley Cyrus (2010, June 18) Hollywood Records. USA-Can't Be Tamed from https://www.youtube.com/watch?v=sjSG6z_13-Q
[5] Sperry, A. (2014, February 20) Disgruntled Parents Want Miley Cyrus’ ‘Bangerz’ Tour Shut Down from The Huffington Post http://www.huffingtonpost.com/2014/02/19/bangerz-tour-shut-down_n_4815160.html
[6] Mail, D. (2013, September 27) ‘Coke is gross but ‘Molly’ and weed are happy drugs!’ Miley Cyrus talks about one of her favourite subjects... drugs from Mail online http://www.dailymail.co.uk/tvshowbiz/article-2435179/Miley-Cyrus-drugs-Coke-gross-Molly-weed-happy-drugs.html#ixzz3NmGEsPxi
[7] Cattuci, N. (2013). The Best Music Of The Year. Entertainment Weekly.
[8] Miley Cyrus (2013, August 25) RCA Records. USA-Wrecking ball from https://www.youtube.com/watch?v=My2FRPA3Gf8
[9] Hann, M. (2013, September 10) Miley Cyrus’ new Wrecking Ball video says young women should be sexually available from The Guardian http://www.theguardian.com/music/musicblog/2013/sep/10/miley-cyrus-wrecking-ball
[10] Kitty, E. (2013, October 07) Miley Cyrus: does the music business exploit women? From The Guardian  http://www.theguardian.com/commentisfree/2013/oct/07/miley-cyrus-music-business-women-sinead-oconnor
[11] Grahame, J. (2010, December) Media Magazine 34, the change issue
[12] Beauvoir, S. (2009). The Second Sex. France. p. 636
[13] Lorde, A. (1984). Sister Outsider. Crossing, Calif. p. 35
[14] Lacy, N. (2009). Image and Representation: key concepts in media studies (2nd ed). Basingstoke: Palgrave Macmillan. p. 143
[15] Silverman, R. (2013 November 13) Miley Cyrus: I'm one of the world's biggest feminists from The Telegraph http://www.telegraph.co.uk/culture/music/rockandpopmusic/10445850/Miley-Cyrus-Im-one-of-the-worlds-biggest-feminists.html
[16] Grahame, J. Media Magazine 26, the film issue
[17] Morrison, T. (1973). Sula. Knopf, US. p. 114
[18] ibid
[19] Butterfly, A. (2013, November 12) Miley Cyrus says she's 'one of the biggest feminists' from BBC Newsbeat http://www.bbc.co.uk/newsbeat/24911610
[20] ibid
[21] McVeigh, T. (2013 November 10) from The Guardian Sexually explicit music videos 'should have ratings system' http://www.theguardian.com/music/2013/nov/10/videos-miley-cyrus-rihanna-ratings
[22] Nicki Minaj (2014, August 04) Young Money. California-Anaconda from https://www.youtube.com/watch?v=LDZX4ooRsWs
[23] Petersen, S. (2014 August 28) Parents respond to Nicki Minaj's 'vile' music video that's breaking records from Deseret News http://www.deseretnews.com/article/865609740/Parents-respond-to-Nicki-Minajs-vile-music-video-thats-breaking-records.html?pg=all
[24] Fey, T. (2011). Bossypants. Little, Brown and Company, United States. P. 98
[25] Rihanna (2013, January 08) Def Jam. USA-Pour It Up from https://www.youtube.com/watch?v=ehcVomMexkY
[26] Petersen, H. (2014, October 14) Mel C: Rihanna is too raunchy for my daughter from The Guardian http://www.theguardian.com/music/2014/oct/13/mel-c-rihanna-daughter
[27] Britney Spears (2013, September 17) RCA Records. USA-Work B**ch from https://www.youtube.com/watch?v=pt8VYOfr8To
[28] Madonna (1982, October 06) Sire. New York-Everybody from https://www.youtube.com/watch?v=cOqr_x_9fMc
[29] Miley Cyrus (2013, June 03) Mike Will Made It. USA-We Can't Stop from https://www.youtube.com/watch?v=LrUvu1mlWco
[30] Erlewine, S. (2005, November 29) All Music: Madonna from All Music http://www.allmusic.com/album/release/madonna-mr0000674567
[31] Bixlar, B (2014, March 20) The Evolution of Madonna’s Feminist Message from All That Is Interesting http://all-that-is-interesting.com/madonna-feminist-message#1BIkeMCmgUJLHxXp.99
[32] Alexandre, L. (2011) WOMEN: Using Female Bodies For Sales and Profit from Center for Media Literacy http://www.medialit.org/reading-room/women-using-female-bodies-sales-and-profit

Bibliography
Works Cited

Books
Cattuci, N. (2013). The Best Music Of The Year. Entertainment Weekly.
Fey, T. (2011). Bossypants. Little, Brown and Company, US. p. 98
Beauvoir, S. (2009). The Second Sex. France. p. 636
Morrison, T. (1973). Sula. Knopf, US. p. 114
Lorde, A. (1984). Sister Outsider. Crossing, Calif. p. 35
Lacy, N. (2009). Image and Representation: key concepts in media studies (2nd ed). Basingstoke: Palgrave Macmillan. p. 143

Newspapers and Magazines
Butterfly, A. (2013, November 12) Miley Cyrus says she's 'one of the biggest feminists' from BBC Newsbeat http://www.bbc.co.uk/newsbeat/24911610
Dines, G. (2011, December 01) Moral panic? No. We are resisting the pornification of women from The Guardian http://www.theguardian.com/commentisfree/2011/dec/01/feminists-pornification-of-women
Hann, M. (2013, September 10) Miley Cyrus’ new Wrecking Ball video says young women should be sexually available from The Guardian http://www.theguardian.com/music/musicblog/2013/sep/10/miley-cyrus-wrecking-ball
Kitty, E. (2013, October 07) Miley Cyrus: does the music business exploit women? From The Guardian  http://www.theguardian.com/commentisfree/2013/oct/07/miley-cyrus-music-business-women-sinead-oconnor
Mail, D. (2013, September 27) ‘Coke is gross but ‘Molly’ and weed are happy drugs!’ Miley Cyrus talks about one of her favourite subjects... drugs from Mail online http://www.dailymail.co.uk/tvshowbiz/article-2435179/Miley-Cyrus-drugs-Coke-gross-Molly-weed-happy-drugs.html#ixzz3NmGEsPxi
McVeigh, T. (2013 November 10) Sexually explicit music videos 'should have ratings system' from The Guardian http://www.theguardian.com/music/2013/nov/10/videos-miley-cyrus-rihanna-
Petersen, H. (2014, October 14) Mel C: Rihanna is too raunchy for my daughter from The Guardian http://www.theguardian.com/music/2014/oct/13/mel-c-rihanna-daughter
Silverman, R. (2013 November 13) Miley Cyrus: I'm one of the world's biggest feminists from The Telegraph http://www.telegraph.co.uk/culture/music/rockandpopmusic/10445850/Miley-Cyrus-Im-one-of-the-worlds-biggest-feminists.html
Grahame, J. Media Magazine 26, the film issue
Grahame, J. (2010, December) Media Magazine 34, the change issue

Internet
Alexandre, L. (2011) WOMEN: Using Female Bodies For Sales and Profit from Center for Media Literacy http://www.medialit.org/reading-room/women-using-female-bodies-sales-and-profit
Bixlar, B (2014, March 20) The Evolution of Madonna’s Feminist Message from All That Is Interesting http://all-that-is-interesting.com/madonna-feminist-message#1BIkeMCmgUJLHxXp.99
Petersen, S. (2014 August 28) Parents respond to Nicki Minaj's 'vile' music video that's breaking records from Deseret News http://www.deseretnews.com/article/865609740/Parents-respond-to-Nicki-Minajs-vile-music-video-thats-breaking-records.html?pg=all
Sperry, A. (2014, February 20) Disgruntled Parents Want Miley Cyrus’ ‘Bangerz’ Tour Shut Down from The Huffington Post http://www.huffingtonpost.com/2014/02/19/bangerz-tour-shut-down_n_4815160.html
Bogue, A. Women Walk the Land from Worth Knowing http://www.aneabogue.com/women-worth-knowing.php
Erlewine, S. (2005, November 29) All Music: Madonna from All Music http://www.allmusic.com/album/release/madonna-mr0000674567

Moving Image texts
Britney Spears (2013, September 17) RCA Records. USA-Work B**ch from https://www.youtube.com/watch?v=pt8VYOfr8To
Madonna (1982, October 06) Sire. New York-Everybody from https://www.youtube.com/watch?v=cOqr_x_9fMc
Miley Cyrus (2010, June 18) Hollywood Records. USA-Can't Be Tamed from https://www.youtube.com/watch?v=sjSG6z_13-Q
Miley Cyrus (2013, June 03) Mike Will Made It. USA-We Can't Stop from https://www.youtube.com/watch?v=LrUvu1mlWco
Miley Cyrus (2013, August 25) RCA Records. USA-Wrecking ball from https://www.youtube.com/watch?v=My2FRPA3Gf8
Nicki Minaj (2014, August 04) Young Money. California-Anaconda from https://www.youtube.com/watch?v=LDZX4ooRsWs
Rihanna (2013, January 08) Def Jam. USA-Pour It Up from https://www.youtube.com/watch?v=ehcVomMexkY


Works Consulted

Books
Cattuci, N. (2013). The Year's Best Albums. Entertainment Weekly.
Greenblatt, L. (2011). The Worst Singles of 2011. Entertainment Weekly. 
Hot New Singles. (2010). Entertainment Weekly.
MacDonald, M. (1995). Representing Women. St Martin's Press, New York. P. 861

Newspaper and Magazines
Beaumont-Thomas, B. (2014, May 12) Miley Cyrus makes date rape joke onstage at GAY from The Guardian http://www.theguardian.com/music/2014/may/12/miley-cyrus-date-rape-gay
Buchanan, D. (2013, October 17) Forget 'empowered' pop stars – we need more riot grrrls from The Guardian http://www.theguardian.com/commentisfree/2013/oct/17/miley-cyrus-sex-appeal-bikini-kill
Chester, J. (2013, September 01) 'I have so many issues... everyone does dumb stuff when they're messed up': Miley Cyrus opens up as her VMA performance continues to cause controversy from The Guardian http://www.dailymail.co.uk/tvshowbiz/article-2408376/Miley-Cyrus-opens-following-controversial-performance-VMAs.html
Ellen, B. (2013, October 06) Miley Cyrus: exploited or empowered? From The Guardian http://www.theguardian.com/commentisfree/2013/oct/06/miley-cyrus-exploited-empowered-debate
Empire, K (2014, May 11) Miley Cyrus live review – a Duracell bunny of provocative mischief from The Guardian http://www.theguardian.com/music/2014/may/11/miley-cyrus-live-review-duracell-bunny-provocative-mischief
Frizzell, N. (2013, October 14) Miley Cyrus could put her tongue to better use – by speaking up for women from The Guardian http://www.theguardian.com/lifeandstyle/womens-blog/2013/oct/14/miley-cyrus-tongue-madonna-pop-star
Gibbs, S. (2014, September 01) Miley Cyrus: social media is worse than drugs from The Guardian http://www.theguardian.com/media/2014/sep/01/miley-cyrus-social-media-google-instagram-facebook-worse-than-drugs
Hoby, H. (2013, November 24) Miley Cyrus isn't a child: she's 21 and she can twerk if she wants to from The Guardian http://www.theguardian.com/culture/2013/nov/24/miley-cyrus-21-twerk-if-she-wants
Keller, G. (2013, September 22) Forget Miley Cyrus, teens and tweens have moved on from The Guardian http://www.theguardian.com/commentisfree/2013/sep/22/miley-cyrus-not-role-model-girls
Mail, D. (2011, August 18) ‘Moral panic’ making judges impose overly-harsh sentences, says former top prosecutor from Mail online http://www.dailymail.co.uk/news/article-2027459/UK-riots-Moral-panic-making-judges-impose-overly-harsh-sentences.html
Grahame, J. (2011, February) Media Magazine 35, the culture issue
Grahame, J. (2011, April) Media Magazine 36, the collaboration issue
Grahame, J. (2013, September) Media Magazine 45, reading the media issue
Michaels, S. (September 25) Miley Cyrus: is twerking worse than cooking meth on Breaking Bad? From The Guardian http://www.theguardian.com/music/2013/sep/25/miley-cyrus-twerking-robin-thicke
Quinn, B. (2013, October 04) Sinéad O'Connor threatens to sue Miley Cyrus over mental health tweets from The Guardian http://www.theguardian.com/music/2013/oct/04/sinead-oconnor-miley-cyrus

Internet
Christman, E. (2014, January 03) Digital Music Sales Decrease For First Time in 2013 from Billboard http://www.billboard.com/biz/articles/news/digital-and-mobile/5855162/digital-music-sales-decrease-for-first-time-in-2013
Lane, D. (2013, August 11) Miley Cyrus scores first ever UK Number 1 with We Can’t Stop from Official Charts Company http://www.officialcharts.com/chart-news/miley-cyrus-scores-first-ever-uk-number-1-with-we-cant-stop-2413/
Resnikoff, P. (2014, June 05) The Music Industry Has Only Declined 3% Since 2000, Research Shows… from Digital Music News http://www.digitalmusicnews.com/permalink/2014/06/05/music-industry-declined-3-since-2000-research-shows
Riley, M. (2011) WOMEN: Madonna: Siren or Symbol? From Center for Media literacy http://www.medialiteracy.com/reading-room/women-madonna-siren-or-symbol
Sexton, P. (2013, August 12) Miley Cyrus Grabs First U.K. No. 1 With 'We Can’t Stop' from Billboard http://www.billboard.com/biz/articles/news/global/5645608/miley-cyrus-grabs-first-uk-no-1-with-we-cant-stop

Moving Image Texts
Mike WiLL Made-It - 23 ft. Miley Cyrus, Wiz Khalifa, Juicy J from https://www.youtube.com/watch?v=bbEoRnaOIbs

Friday 2 January 2015

Critical Investigation Task #5


1) WOMEN: Madonna: Siren or Symbol? (http://www.medialiteracy.com/reading-room/women-madonna-siren-or-symbol) Maria Riley, OP is coordinator of the Women's Project, Center of Concern, Washington, D.C.
  • "It's all about flirting."
  • ''It is all so simple, so innocent, so deliciously wicked, so ambiguous. Just like flirting.''
These quotes can fit into the paragraph 3 about Madonna.

2) WOMEN: Using Female Bodies For Sales and Profit (http://www.medialiteracy.com/reading-room/women-using-female-bodies-sales-and-profit) Laurien Alexandre is vice chancellor for university academic affairs for the Antioch University System. A former journalism and media teacher, she lives in Los Angeles.
  • ''Dismembered bodies — thighs, breasts, anus lie strewn across the television screen… exotic women drape themselves over leopard-skin rugs seductively beckoning unknown men...''
  • ''As the pictures flash by and the narration by feminist scholar Jean Kilbourne proceeds, a new view of advertising emerges, that of a multi-billion dollar transnational business which makes its profits off the backs of women.''
  • ''One cringes with recognition at the visually-substantiated premise that advertising systematically, if not always consciously, uses, abuses and betrays women in its efforts to sell products, lifestyles and dominant values.''
  • ''The process of becoming adornments for cars, liquor and men turns women into flawless, wrinkleless, odorless and ageless sex objects fragmented into body pans on display.'' 
  • ''As women grow older, that "status" is then taken away and they are shown as sexless housewives pathologically obsessed with dirty floors and spotted glasses. The options are few. In the process of living, women are made to feel self-conscious and guilty for being real.''
These interesting quotes will help me to get the feminist view of the way females portray themselves in the media across. They would fit into issues and debates in my essay.

3) Miley Cyrus: exploited or empowered? (http://www.theguardian.com/commentisfree/2013/oct/06/miley-cyrus-exploited-empowered-debate) by Barbara Ellen
  • ''Did Cyrus see Britney commenting wistfully about how she wished her videos could go back to being about great dancing and not just sex? Has it occurred to Cyrus that there are some traps you set yourself?''
This quote is interesting as it compares Miley to Britney and the fact that the author believes that Miley has actually got herself into something she may not have wanted. This quote could link into the quotes in paragraph 1 about Miley Cyrus.

4) Miley Cyrus makes date rape joke onstage at GAY (http://www.theguardian.com/music/2014/may/12/miley-cyrus-date-rape-gay) by Ben Beaumont-Thomas
  • "You know, everyone's a little bit gay," she told the crowd. "It's the truth. Everyone's gay, all it takes is one cocktail. And if that doesn't work, sprinkle something in their drink. That's what I always do."
This quote reflects the 'wild' side to Miley Cyrus and a statement from her which is much more her own personality. It would fit well into paragraph 1.

5) Miley Cyrus live review – a Duracell bunny of provocative mischief (http://www.theguardian.com/music/2014/may/11/miley-cyrus-live-review-duracell-bunny-provocative-mischief) by Kitty Empire
  • ''Miley Cyrus, it transpires, is not some post-feminist antichrist sent by an evil music industry cabal to drag young women back to the dark ages. She is merely an obnoxious buffoon in a painful-looking leotard; an extreme pop extrovert with no off switch or edit function – and very funny with it.'' 
This quote is obvious against the way Miley Cyrus portrays herself and could link into paragraph 1.

  • ''You know what hurts your brain? Googling yourself. You know what hurts your brain? Instagram. You know what hurts your brain? Reading comments on Facebook. You know what hurts your brain? Reading US Weekly.''
Although audiences have a negative reputation of Miley Cyrus and feel that 'smoking weed' hurts her brain, she in fact argues that it is audiences themselves hurting her brain due to upsetting comments of her. This could link in to paragraph 1. 

Critical Investigation Task #4 Essay plan

What does Miley Cyrus' reinvention tell us about society and women in the media?

Introduction:
  • Miley Cyrus has gone from a teen idol on her popular Disney show 'Hannah Montana', to a controversial artist who mothers no longer want their daughters to look up to.
  • Women in the media develop, as has Miley Cyrus. They challenge the 'status quo' and transform from girls to women. 
  • ''The challenge is for each of us to let go of old patterns that no longer serve us; that divide us; that operate from imbalance, exclusion, domination and control. The opportunity is to rise above fixed positions and differences to discover our common ground and build upon our similarities and mutual goals.'' – Women Walk the Land
P1: Miley Cyrus - Wrecking ball video
  • In this paragraph, I will conducting a thorough analysis of Miley's 'wrecking ball' video. 
  • I will be discussing the way Miley portrays herself in the music video and the reasons why she does so.
  • I will relate the paragraph to relevant theories, issues and debates and quotations. 
  • Analyse using MIGRAIN 
  • Link to SHEP
Theories:
  • Audience theories
  • Psychographics
  • Gender and Ethnicity
  • Semiotics
  • Liberal Pluralism
  • Male Gaze
  • Moral Panic
  • Post-feminism
Issues/Debates:
  • Representation and stereotyping
  • Media effects
  • Reality TV
  • Regulation and censorship
Quotations:
P2: Other controversial people:

Mention other controversial artists:
  • Nicki Minaj
  • Britney Spears
  • Rihanna
Talk about other stars who have appeared on Disney channel when young then have caused controversy when they are older:
  • Vanessa Ann Hudgens 
  • Demi Lovato
  • Lindsay Lohan
  • Zac Efron
  • Shia LeBeouf 
    P3: Madonna
    • Comparison of Madonna to Miley Cyrus. I will be comparing Madonna's first video and the values it holds compares to Miley's music of today e.g. 'we can't stop'.
    • Analysis of Madonna's first video 'everybody'.
    • Analyse how the values of music videos have changed from the 1980's to the present.
    Theories:
    • Audience theories
    • Psychographics
    • Gender and Ethnicity
    • Post-feminism
    Issues/Debates
    • Representing and stereotyping
    • Media effects
    Quotations:
    • ''It was an era where disco was anathema to the mainstream pop, and she had a huge role in popularizing dance music as a popular music again, crashing through the door Michael Jackson opened with Thriller.'' - Steven Erlewine
    • ''Women of a certain age will remember the wannabes; they might even have been one. The surf slang was popularized in the mainstream to describe the packs of peroxide blonde high school girls in thrift shop attire-vented t-shirts, denim jackets, rubber bracelets all accessorized with lace, especially the fingerless gloves-who roamed American malls in the mid-1980s.'' http://all-that-is-interesting.com/madonna-feminist-message#1BIkeMCmgUJLHxXp.99
    • ''While climbing celebrity ranks and prepping for her next role in Pepsi’s famous concert commercials, Madonna again stirred up controversy. This time, the issue wasn’t so much with lyrics, but images. In “Like a Prayer,” Madonna takes on racism, appearing in a flimsy black slip and kissing an African-American religious icon, and later stands among crosses engulfed in flames.''  http://all-that-is-interesting.com/madonna-feminist-message#1BIkeMCmgUJLHxXp.99
    P4: Conclusion
    • Miley Cyrus' reinvention tells us that women in the media develop mostly into objects which sell. The famous term 'sex sells' encourages women in the media to be provocative as it attracts attention from the media and fans whether it is positive or not, it still generates publicity.
    • Society need to become more accepting of the changing values instead of viewing controversial acts as something they are disgusted by e.g. Miley's young fans mothers. 
    • Controversial artists will only 'get worse'. It is almost impossible to avoid nude and provocative women in the media as they are everywhere. Whether it be on TV, online or even in celebrity magazines, society are unable to avoid the celebrities they find to be shameful.